HR – The death of the resume.

In 2014, the traditional resume will be replaced by the breadth and depth of your personal brand.

Before you’re interviewed by a potential employer, expect the recruiting manager or hiring manager to check out one or more of the following sources about you: 1) the top ten searches on your name on either Google or Bing, 2) the number of Twitter followers you have and last time you tweeted, 3) the size and quality of your LinkedIn community, 4) the number and quality of recommendations you have on LinkedIn and 5) your Klout score.

Sound Darwinian? It may be, but it’s already happening.  The software company Salesforce.com recently advertised a position that listed “a Klout score of 35 or over” as one of the key ‘desired skills’ for a community manager position.

And as candidates catch on to employers’ focus on their Internet presence, they will shift their methods accordingly. Taking the lead are innovative applicants  who make their own video as part of an application for a job or internship. More workers in the future will take a creative approach to marketing their experience.

However we do it, we will all have to accept that a one-page summary of our professional histories, expertise, skills, and achievements – that which we think of as a “resume” – will no longer act as our differentiation in the job market.

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